| Sputnikmusic |
"We're not interested in making the same album twice." How many times have you heard such a quote from a band member leading up to the release of a new album? It is practically a cliche nowadays, one that - technically speaking - should be a given anyway. Are there, however, instances when such an objective is not only legitimate, but also sensible? Ignoring money-grabbing pop-stars looking for another cash-in, a group polishing up their sound from an under-produced debut could be one occurrence. Another could be that of an outfit who have been broken up (or on hiatus) for a number of years. In such a situation, the band may be required to re-establish their base sound, before being allowed to make any significant progression. Ladies and gentlemen, please welcome back melodic hard-rockers TRUSTcompany. Following their gold certified debut LP 'The Lonely Position of Neutral', TRUSTcompany fell victim to the record company machine. Taken off tour to complete their second album, the Alabama-based quartet were rushed into the studio where they would face all kinds of external pressures as to what their music should sound like. The result was 'True Parallels', another solid & consistent effort that simply was nowhere near as memorable as their debut, and not helped by the fact that Geffen Records failed to promote it. Having taken a few years off pursuing other projects (most notably the under-achieving Amity Lane), the nucleus of the band are back together (under independent label E1) to release their third LP 'Dreaming In Black and White'. When it comes to rock music, we all have our nostalgic favorites. Depending upon which era you grew up in, it could be Bon Jovi, Nirvana, Green Day, The Chilli Peppers or Linkin Park. All are bands we may look back upon with pleasant remembrances of forming our musical taste, almost disregarding their inferior later change in sound. While TRUSTcompany were less successful than any of these artists, they did accomplish a similar effect, at one stage having their songs blasted all over radio, video games, extreme sports broadcasts and pro-wrestling events. Hitting a sweet spot when it came to finding a fan-friendly median of nu-metal, hard-rock & alt-metal, the band consistently delivered engaging quiet/loud dynamics, melodic vocals and infectious choruses. Out front, Kevin Palmer was the make-or-break aspect, his distinctive voice almost contradictory in its angsty harmonies, giving off an over-produced vibe with his sleek over enunciations that would often craft a hook out of a single word!...full text |
| Revolvermag |
| Formed in 1997, alt-metal trio Trust Company have been on hiatus since 2005; now they’re back with their third studio full-length. Starting off with a bang, the record’s first tracks quickly deliver the best the album has to offer and showcase this band’s electric potential. First single “Heart in Your Hands” is simply great, hearkening back to the sound of Trust Company’s impressive debut album, The Lonely Position of Neutral, while also representing a step forward for the band. With a more mature and focused sound than some of the group’s prior work, it suggests an effective ethereal mix of Deftones-esque alt-metal interlaced with echoes of pop-industrialists Filter. Unfortunately, the second half of the album blurs together, the songs becoming forgettable. Despite this, the band’s potential is clearly on display at many points in this album. Trust Company is back, but to prove they’re here to stay, they need to channel the musicianship and energy they initially deliver and breathe genuine life into some of their more generic songs. JEREMY BORJON...full text |
| Buzzlegoose |
| There aren’t too many better (or worse) examples of how a big record company can destroy a band than Trust Company. In 2002, the band had a surprisingly good album, The Lonely Position of Neutral, and a surprise hit with the song “Downfall.” When it came time for the follow-up album, the band’s label, Geffen Records, interfered to the point of insanity. And when the album, True Parallels, was released — about a year after it was set to initially drop — Geffen gave it no promotion and then dropped the band from their lineup, basically toying with the record and then kicking it and the band to the street. Trust Company broke up shortly after but reunited in 2007. Now, six years since the release of that ill-fated sophomore album, the band is signed to indie label eOne Music and has released its third offering. Trust Company always was in a weird spot. These guys were a bit too heavy to be called alternative rock, so they got the ugly label of the time, “Nu metal.” But they didn’t rap like Linkin Park, and they didn’t have the doom-and-gloom, hate-everyone shtick of Disturbed....full text |
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"We're not interested in making the same album twice." How many times have you heard such a quote from a band member leading up to the release of a new album? It is practically a cliche nowadays, one that - technically speaking - should be a given anyway. Are there, however, instances when such an objective is not only legitimate, but also sensible? Ignoring money-grabbing pop-stars looking for another cash-in, a group polishing up their sound from an under-produced debut could be one occurrence. Another could be that of an outfit who have been broken up (or on hiatus) for a number of years. In such a situation, the band may be required to re-establish their base sound, before being allowed to make any significant progression. Ladies and gentlemen, please welcome back melodic hard-rockers TRUSTcompany.